HubSpot integration

HubSpot, in both directions.

Your HubSpot knowledge base becomes answers on your site, and what happens in the conversation goes back into HubSpot as a contact, a note or a ticket, so support work stops living in two places.

What it does

HubSpot, once it is connected.

  • Ingests your HubSpot knowledge base articles, so the help centre you already maintain answers on your site as well.
  • Creates or updates the contact when a visitor identifies themselves, instead of leaving the conversation anonymous.
  • Writes the conversation back as a note on the contact, and opens a ticket when the conversation needs one.
  • Looks a contact up during a conversation, so the agent can answer with what your CRM already knows rather than asking again.

Included from Starter and up.

Setting it up

How you connect it.

All of it happens in the dashboard. No middleware, no export, nothing to schedule yourself.

  1. Open Integrations in the dashboard and choose HubSpot.

  2. Authorise Elennai in HubSpot and pick the portal to connect.

  3. Select the knowledge base to ingest, and choose what may be written back: contacts, notes, tickets.

  4. Send one test conversation and confirm the note or ticket lands where you expect.

FAQ

Questions people ask about HubSpot.

Do I have to let it write into HubSpot?

No. Ingesting the knowledge base and writing back are separate switches. You can read from HubSpot and write nothing, and you can turn each write target on or off.

Which record does the conversation land on?

The contact matched from the identity the visitor gave. If there is no match and you allowed it, a new contact is created; otherwise the conversation stays in Elennai only.

Does the agent see everything in my CRM?

No. The lookup returns the contact fields the connection is scoped to, and it happens inside the conversation the visitor is already having.

Can it create tickets for questions it answered itself?

That is your call. Ticket creation is normally reserved for conversations that reach a human or that the agent flags as unresolved.

Put HubSpot to work on your site.

Sign up in under a minute, no card. Connect your content, let the setup pipeline grade its own coverage, and see what the agent can answer before you decide anything.